Just Announced! New, Lower Pricing on Loose Stones!

Quorri & Co is pleased to announce they have reduced prices on their exclusive DymondIX and Color diamond stimulant loose stones! Upgrading your existing ring or creating your own beautiful piece of custom jewellery can now be more cost effective. How is this possible and still maintain the same level of quality, you may wonder? The answer is pure and simple: By using a combination of low operating overhead and acquiring exclusive agreements for production and stone cutting, it has allowed us to pass the savings on to our customers without any compromise of quality! You still get the same, beautifully lab created diamonds for a price never offered before. Get the look and feel of a mined diamond for significantly less!

With such an amazing price drop, you can’t afford not to check out www.quorri.com today to browse the impressive selection.

Getting Engaged in Tough Economic Times

The average engagement ring costs $5,000, which is quite a high figure considering these unsure economic times. However, an economic downturn does not mean that couples should put off their hopes of getting engaged or creating a beautiful wedding. Instead, those looking to get engaged need to look into other options aside from the conventional, jewellery store diamond ring. Quorri offers just the alternative many couples are looking for!

Quorri has created a beautifully engineered diamond stimulant that looks practically identical to a mined diamond but for a significantly lower price tag. Many worry that a lab created diamond may not sparkle or shine however even a trained jeweler cannot tell the difference with the naked eye. Quorri gives every bride the opportunity to have the ring she has always dreamed of without encumbering the groom with an absorbent price tag. Brides are also able to adorn a more striking ring, a ring that truly meets their dreams and expectations, because of the affordable options. Take the amazing Haven ring. This stunning engagement ring offers a 1.00 carat Round Brilliant cut Quorri DiamondIX for under $750! Such a dazzling ring will be sure to make anyone envious.

Every piece of Quorri jewellery is also hand-crafted and each stone hand-set, ensuring every engagement ring is unique and of the highest quality for each bride. Also, in these economic times, one must guarantee that their investment is protected. With the Lifetime Performance Warranty, every genuine Quorri stone is covered for your absolute peace of mind.

Visit us at www.quorri.com to browse the extensive selection of engagement rings and find the perfect ring to give to your loved one today.

Qurri & Co. Unveils New Branding & Cutting-Edge Diamond Alternative

Quorri & Co. (formerly Sitaragem) Debuts a Noteworthy New Name and a Dazzling New Diamond Alternative

VAUGHAN, Ontario (March 28, 2011) – Hot on the heels of an exciting new company re-branding and website, Quorri & Co. has added another star to its shining constellation of eco-friendly, socially responsible diamond alternatives. Canada's premier online retailer and leading innovators in diamond simulation and designer luxury fine jewellery has announced the debut of their new company name, as well as their latest advancement, the Quorri DymondIX®.

“Our passion for diamonds is rivaled only by our passion for innovation,” says Nancy DeGiusti, Vise President of the newly renamed Quorri & Co. And so, driven by this passion to develop an even wider selection of affordable alternatives for diamond lovers, the company set about doing the impossible – improving on the perfection of their revolutionary stones.

And they succeeded. The luxurious new Quorri DymondIX^® is even closer to a natural mined diamond than their classic stone, thanks to a patented scientifically advanced layering process.

Starting with a perfectly hand-cut classic Quorri gem, they apply a TiO2 Optical Layer, that optimizes the stone’s light-reflecting properties, endowing it with the same metallic lustre as mined diamonds. Then, the process is completed with an SP3 Carbon Layer, a diamond-like coating that creates a durable, scratch-resistant surface to shield and protect the DymondIX stone.

The results are awe-inspiring, to say the least. The DymondIX^® actually shines brighter than the average diamond – its Refractive Index (its ability to draw light apart) is 2.46; a diamond’s is only 2.40. And the DymondIX® is exceptionally tough – on the Mohs scale, a diamond is a 10, while a DymondIX® rates an impressive 9.1 (9.6 outer layer).

With credentials like these, it’s easy to understand why Quorri & Co. describes their newest star as “pure perfection, only better.” Fine jewellery shoppers can now get the same quality, craftsmanship and beauty for a fraction of the cost – both to their wallets, and to the environment.

As for the new name, DeGiusti explains that it comes from the company’s belief that “Giving should reflect what’s in your heart, not in your bank account.” The name Quorri is derived from “cuore,” the Italian word for “heart”, and reflects not only this philosophy, but also the fact that all Quorri stones boast the coveted “Hearts & Arrows” effect, a level of perfection that only one in eight natural stones can achieve.

DeGiusti feels scientific perfection must be complemented by true artistry. “We gathered the best materials from around the world and enlisted skilled artisans to hand-craft each mounting.” That means each piece is custom-made, and never mass-produced.

Clearly, the affordability of Quorri’s creations is only surpassed by their beauty. And as the company’s new name indicates, with Quorri, any fine jewellery lover’s heart’s desire is finally within reach.

About Quorri & Co.

The company was founded in 2004, under the name Sitaragem, to bring a truly beautiful and affordable option to everyone looking for a realistic diamond alternative. They specialize in remarkable lab-created gemstones that reflect the same sparkle, intense fire and brilliance as a perfectly cut mined diamond. Eco-friendly and conflict free, Quorri stones are superbly designed and created truly to capture all the elegance of mined diamonds without their negative environmental impact and high price tag.

Sitaragem Launches New Website

SitaraGem Launches New Website for Holiday 2009
A new way to shop for eco-friendly, conflict-free diamonds

Vaughan, Ontario - Nov 30, 2009. Sitaragem, Canada's premier online retailer and manufacturer of luxury fine jewellery set with their revolutionary SitaraGem® Gemstone launched its new website at http://www.sitaragem.com to promote and sell its exclusive collection of Eco Friendly conflict-free, laboratory-made diamonds. This holiday season, shoppers can view any of SitaraGem's magnificent collections of engagement rings, bracelets, earrings, necklaces, and even loose stones online and conveniently shop 24 hours a day.
With 60% of shoppers saying that they will curb spending this holiday season, and 30% saying that they will drastically reduce spending (CITY-TV News) it is a perfect time for people to embrace Sitaragem. "Men still want to give their wives and girlfriends beautiful jewelry" says Nancy DeGiusti, VP of Marketing, "and they want them to be truly excited to open and receive their gifts. With SitaraGem diamonds, everyone can have access to stunning cuts, clarity, colour and carat - but without the huge financial drain."

For those who need a bit more convincing, the website also offers true comparisons showcasing a 1CT. SitaraGem against a 1CT. mined diamond. "The similarities are startling" says Lee, Master Jeweler "that is, of course, until you get to the price. Compare a $225 1CT. SitaraGem to an $18,000 mined diamond, and well, I think the argument for a SitaraGem is quite compelling."
Other features of the website are the wedding boutique, free shipping within North America, product videos and customer reviews.About SitaraGemThe company was founded in 2004 to bring a truly beautiful and affordable option to everyone looking for a realistic diamond alternative.

The SitaraGem® is a remarkable lab-created gemstone that reflects the same sparkle, intense fire and brilliance as a perfectly cut mined diamond. Eco-friendly and Conflict free, SitaraGems are superbly designed and created truly to capture all the elegance of mined diamonds without their negative environmental impact and high price tag.

Sitaragem Corporation
(647) 688-4367
info@sitaragem.com
www.sitaragem.com

Sitaragem at the National Women's Show

Thank-you to all who joined us at the National Women's Show in Toronto. It was an exciting event with live models, new products showcased and amazing show only savings. The show created a great buzz and many came from all over Canada to have a look at the incredible fire and brilliance of our Sitaragem live. Again, we thank each and every one of you who made this incredible event a huge success.

Introducing: Sitaragem's New Luxurious Eternity Rings

Sitaragem has created a New exquisite Eternity collection of unparalleled designs featuring the Bliss, Alexandria and Delora Eternity rings.

Nothing says sophisticated glamour like a Sitaragem Eternity ring. If you’re looking for a unique and stylish ring, you must check out these dazzling Eternity rings that are essential to any woman's jewelry wardrobe.